Maple Diversity Communications
About Maple Diversity
Maple Diversity is one of Canada’s leading multicultural marketing and inclusion-focused communications agencies. We help brands authentically engage diverse audiences through cultural strategy, inclusive creative, and community partnerships.
Our clients include Fortune 500 companies and public institutions committed to reaching Canada’s evolving, pluralistic consumer base.
We are now entering an exciting new chapter. After 15+ years at the helm, our Founder is transitioning into an Executive Chair role.
We are seeking a visionary, purpose-driven Chief Executive Officer (CEO) to lead Maple Diversity Canada into its next phase of growth, innovation, and industry leadership.
Role Overview
As CEO, you’ll take full ownership of Maple Diversity Canada’s strategic direction, operational delivery, team culture, and business development. You will inherit a well-respected brand and be responsible for revitalizing its position in a changing market.
During the initial 6-month transition period, you will work closely with the Executive Chair to align on priorities, clients, and team integration.
Following this, you’ll operate with full autonomy to lead and grow the organization.
Key Responsibilities
Leadership & Vision
Inspire, mentor, and scale a high-performing cross-functional team
Re-articulate Maple’s mission, values, and strategic direction
Serve as both an internal culture champion and external brand leader
Business Growth & Diversification
Identify and develop new streams of revenue
Develop new business across CPG, financial, telecom, government, and retail sectors
Build a best-in-class business development and client success team
Establish KPIs tied to revenue, retention, and impact
Client & Partner Relationships
Act as the face of the agency to senior decision-makers and industry stakeholders
Deepen and expand key client partnerships
Drive Maple’s re-emergence as a thought leader through speaking, publishing, and events
Operational Excellence
Strengthen internal systems for project delivery, utilization, and clients’ satisfaction
Oversee operational efficiencies and reporting across departments
Install performance accountability structures (OKRs, scorecards)
Culture & Team Development
Build and maintain a values-driven, accountable, and collaborative team culture
Recruit, develop, and retain diverse strategic and creative talent
Champion inclusion, representation, and equity at all levels
Required Qualifications
10+ years of senior leadership experience in marketing, agency, consulting, or DEI-related industries
Proven experience scaling or turning around a business or division
Strong strategic planning, client relationship, and team-building skills
Expertise in multicultural marketing, inclusive communications, or brand storytelling
Entrepreneurial and operationally disciplined
High emotional intelligence and strong interpersonal presence
Preferred Attributes
Experience in mid-sized marketing or creative agencies
Established network in key sectors (CPG, finance, telecom, government)
History of leading teams through growth or transformation
Committed to purpose-driven and inclusive leadership
What We Offer
A respected brand ready for strategic renewal and growth
A Founder and Executive Chair deeply committed to your success
Competitive compensation with performance-based incentives
Opportunity to lead national-and potentially international-impact in inclusive marketing
Flexibility to shape the next generation of Maple Diversity
How to Apply
Submit your resume and a short note outlining your leadership philosophy and what excites you about this opportunity to
Or connect directly with Niraj Sinha on LinkedIn.
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