Marketing lead

Job Description

About the role

You’ll own our marketing strategy end-to-end and do the hands-on work to bring it to life. We’re looking for someone who is passionate about design and creating visual content for both external and internal audiences. The ideal candidate has a strong sense of creativity, can seamlessly work within an established brand identity, and brings a fresh, innovative approach to content creation.

What you’ll do

• Develop and execute Meescan’s marketing strategy aligned with overall business goals.
• Plan and launch targeted marketing campaigns.
• Maintain Meescan’s brand standards and content library.
• Create digital and print marketing assets (brochures, presentations, web content, etc.).
• Write compelling copy for web content, blog posts, newsletters, social posts, and presentations.
• Own trade show and event presence: recommend events, plan logistics, and design how we present our product.
• Manage digital marketing campaigns (social, SEO/SEM, email) and track results.

What you’ll bring

• Proven experience in B2B marketing.
• Proficiency with Adobe Creative Cloud Products.
• Strong writing and storytelling.
• Proactive and analytical attitude with ability to comfortably work independently.
• Willingness and ability to occasionally travel within North America.

What we offer

• A challenging and fulfilling role with a fun, creative team.
• Excellent working environment – think social hours and darts tournaments.
• Team building events like kayaking and snowshoeing.
• Competitive salary, bonuses, and benefits.

Job details

Type: Full-time, permanent