Jarvis Consulting Group
Join a purpose-driven, Canadian-owned company—The exclusive manufacturer and distributor of premium branded lubricants in Canada, one of the world’s most recognized brands.
Step into a high-impact leadership role where innovation, integrity, and people come first.
We’re growing fast—and so will you. Join an empowered high-performance team where our greatest asset is our people and ability to move fast.
Let’s build something great—together
About Us
We are the exclusive distributor of premium lubricants in Canada. A trusted industry leader, we deliver innovative, high-performance solutions across automotive, heavy-duty, and industrial sectors. Our commitment to excellence, customer satisfaction, and a strong performance-driven culture has made us a top-tier workplace and partner of choice nationwide.
Position Summary
We are seeking a dynamic and strategic Vice President of Sales – Commercial & Industrial to lead and inspire a national sales organization. This executive role will be responsible for driving profitable growth, expanding market share, and building a high-performance sales culture focused on customer success, accountability, and strategic execution.
As the steward of our sales engine, you will shape and execute a winning strategy to deliver against ambitious revenue goals and long-term business objectives. You’ll bring vision, structure, and inspiration to a talented sales team, fostering a culture of excellence, innovation, and continuous improvement.
Key Responsibilities
Sales Leadership & Strategy :
- Develop and execute the national sales strategy aligned with corporate goals and the premium positioning of our brands.
Team Development & Culture :
- Lead, coach, and develop a high-performance sales team; instill a culture of accountability, collaboration, and results-oriented mindset.
Customer & Channel Management :
- Strengthen relationships with key Commercial & Industrial distributors, HD OEMs, Fuel Resellers, and strategic accounts. Optimize channel strategies to drive growth and customer satisfaction.
Performance Management :
- Implement KPIs, reporting tools, and performance frameworks to monitor and drive sales effectiveness, pipeline health, and revenue targets.
- Stay ahead of industry trends, competitive activity, and customer needs to proactively adapt sales approaches and deliver differentiated value.
Cross-Functional Collaboration :
- Partner with Marketing, Supply Chain, Finance, and other internal teams to ensure strategic alignment and customer-centric execution.
Qualifications
- 10+ years of progressive sales leadership experience, ideally in the Commercial & Industrial lubricants industry or related sectors.
- Proven track record of building, scaling, and leading high-performing sales teams across a national footprint.
- Strategic thinker with strong analytical skills and the ability to execute in a fast-paced, performance-driven environment.
- Exceptional leadership, communication, and relationship-building skills.
- Deep understanding of B2B sales, channel distribution, and value-based selling models.
- Bachelor’s degree in Business or related field.
- Passion for Commercial & Industrial industry is an asset.
Join a purpose-driven, Canadian-owned company where you’ll lead with a team that moves fast and makes a real impact—backed by a global brand and competitive executive rewards.
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